Konu "Concern for social distancing" için Uluslararası Ticaret ve Finansman Bölümü Koleksiyonu listeleme
Toplam kayıt 1, listelenen: 1-1
-
Missing link in ‘new-normal’ for higher education: nexus between online experiential marketing, perceived-harm, social distancing concern and university brand evangelism in China
(Routledge, 2023)Chinese universities were the first to experience the massive shock waves of the COVID-19 pandemic that disrupted higher education globally. Despite extensive research on higher education in the ‘new normal’, empirical ...